How it works
How Publee works.
Publee is a marketplace, not an inbox. Brands publish briefs with the deal written on them, you apply with your real numbers attached, and a tracker tells you where you stand at every step.
What you need to start
One social account
TikTok, Instagram or YouTube. There's no follower minimum — briefs exist at every size.
A rate you're happy with
Set it once. Anything below it never reaches your feed, so you stop negotiating downwards.
About two minutes
Free to join, no subscription and no exclusivity. Keep every other partnership you already have.
01
Connect your accounts
Read-only access to TikTok, Instagram or YouTube. Your follower count, engagement rate and best-performing videos pull through and stay current — you never update a media kit again.
Takes
Under a minute per platform
02
Set what you'll take
Pick your lanes — gifted, paid, commission, or all three — plus a minimum cash fee and the niches you actually make content about. Matching ranks against that, but nothing is hidden from you: every open brief stays browsable.
Change it
Any time, as your reach grows
03
Apply in thirty seconds
Each card shows the product value, the cash fee and the commission before you tap it. Your stats and sample videos are already attached, so applying is a tap and one line about your angle.
No
Cold DMs, pitch decks or rate haggling
04
Post, then get paid
A six-step tracker replaces the silence: shortlisted, accepted, shipped, content due, approved, paid — each with a date. Cash lands within seven days of approval, and any commission code keeps earning after that.
Payout
7 days after the brand signs off
The three lanes, never mixed up
Every brief is labelled and colour-coded, and the same strip follows it through the tracker and the payout.
Gifted
Free product with the retail value stated on the card, yours to keep. Ships within two or three days of acceptance.
61% of briefs
Paid
A cash fee agreed in writing before you apply. Nothing below your minimum ever appears in your feed.
$50 – $1,500 per deliverable
Commission
A tracked code that stays live after the post does. Stacks on top of gifted or paid — most briefs are a mix.
8% – 15%, no end date
“The tracker is the bit I didn't expect to care about. Knowing the product had shipped and when the video was due meant I stopped chasing anyone for updates.”
Jonah T.
18K on Instagram · home & interiors
Tracker
Shortlisted
2 Sept
Accepted
4 Sept
Shipped
6 Sept
Content due
19 Sept
Approved
—
Paid
—
Your first brief is about ten minutes away.
Free to join. Connect an account, set a rate, and start applying today.
Create my creator profile
No subscription, no exclusivity, no cold DMs.