Publee
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About Publee

We think the deal should be on the table before the DM.

Publee is a marketplace for creator campaigns where the terms come first. Every brief states the deal type, the fee, the deliverables and the deadline up front — so creators know what they are saying yes to, and brands stop negotiating the same thing forty times over.

Why we built it

Creator marketing still runs on guesswork. A brand sends a vague DM. A creator replies asking what the budget is. Three days later somebody names a number, and one of them walks away. Repeat that across a hundred inboxes and you have an industry where the most common outcome is nothing happening at all.

The information that would settle it in one message — what the product is, whether there is cash, how much, what is due and when — almost never appears in the first message. It is not a trust problem. It is a format problem.

So Publee makes the format the rule. A brief cannot go live without its numbers. Creators browse real terms instead of asking for them, apply to the ones that fit, and get paid against what was written down. Brands write the deal once and hear from people who already agreed to it.

What that means in practice
No discovery calls to learn the budget
It is on the brief, next to the product.
No unpaid “exposure” briefs in disguise
Gifted is labelled gifted. Paid states the fee.
No chasing an invoice for six weeks
Payment terms are part of the brief you accepted.

Who it is for

01
Creators building a real income
You do not need a manager or a media kit. Pick the deal types you accept, set your minimum fee, and apply to briefs that already clear it.
02
Brands who want output, not admin
Write the brief once with the terms attached. Get a shortlist of creators who have already agreed to them, and approve every post before it goes up.
03
Anyone tired of the DM dance
Gifted, paid, commission — or a mix. Whatever the shape of the deal, it is stated in full before either side commits a minute to it.
How we work

Four rules we hold ourselves to

01
Terms before conversation
If a number is missing from a brief, the brief is not ready. We would rather publish fewer briefs than publish vague ones.
02
Creators are not inventory
Read-only access to your socials, your follower count shown as a range, and no sharing your details with a brand until you apply to their brief.
03
Approval sits with both sides
Brands approve the creator. Creators approve the deal. Nobody is auto-matched into work they did not choose.
04
Plain language, always
No retainers hidden in a footnote, no percentage you find out about at payout. If we cannot explain a fee in one sentence, we do not charge it.

Where we are right now

Publee is pre-launch. We are opening to creators in batches, matched to the brands going live in each niche, so that the first briefs a creator sees are ones they can actually win. If you join the waitlist you get one email when your spot opens — and nothing in between.

Brands can start earlier. We are onboarding a small first group by hand, writing the opening briefs alongside them so the terms are right before anything goes live. A fifteen-minute call is enough to know whether it fits.

Get in touch
Anything else — press, partnerships, or a question this page did not answer — reach us at info@publee.ca.
The whole pitch, in one line: know the deal before you say yes.
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